In The Power of Habit, award-winning business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed.
Distilling vast amounts of information into engrossing narratives that us from the boardrooms of Procter & Gamble to the sidelines of te NFL to the front lines of the civil rights movement, Duhigg presents a whole new understanding of human nature and its potential.
At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, being more productive, and achieving success is understanding how habits work.
As Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.
- Título original: The Power of Habit: Why We Do What We Do in Life and Business
- País de lançamento: Estados Unidos
- Data de lançamento: 28/02/2012
- Idioma original: inglês
- Classificação: Geral
- Data de lançamento: 28/02/2012
- Editora: Random House
- Idioma: inglês
- Páginas: 400
- ISBN 13: 9781400069286
- Formatos: Impresso, Audiobook, E-Book
- visibility 687 visualizações
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